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Profile Referral Systems
needed to deliver more referrals to realtors looking for clients. Owner Lee
Greves says, "Our website, which started out being kind of a hobby, is now a
division of the company. We now concentrate at least 60-70% of our efforts
on the web."
Having a great service, but no customers, was a major problem fort this domain and hosting services web business. "99% of our new signups now come from the Yahoo and Google listings that are managed by MarketMechanic. We've completely given up on getting NameThe.com listed ourselves because of the amount of competition we face for the specific type of services we offer. Without our MarketMechanic listings, we would simply have no visitors to our site, no customers, and no business to run."
Word of mouth drove initial sales at HospitalGown.com. Now half of the website visitors come from Google. In less than six months, traffic at HospitalGowns.com has increased dramatically, from under 6,000 visitors a month to 10,000 today. Shakun reports a 20 percent sales increase
in just six months. "Those results are more than impressive," he says.
"They're stunning." The company is also seeing a greater volume of
international business. "I just sold 100 surgical caps in Sweden," he says,
and other orders this month have come from Nicaragua, Venezuela, Germany,
Puerto Rico and Italy.
Before signing up with MarketMechanic, Jason had never sold a single product from his new online store (a GetEstore shopping mall). He was receiving only about 2 or 3 visitors per day after a full month of trying to get traffic to the store. "I tried for over a month, day and night, and just could not get people into my mall. I signed up with you guys and a week later I got two sales. I'm happy about that, but how did you do it? I'm computer literate, have marketing experience, and was so frustrated that I was ready to close my store and give up. However you do it, thanks for giving me hope, and sales! Care to share your marketing secrets? ;-)"
Since running its first Google AdWords campaign early in 2001, the company has increased leads by more than 120 percent a month. Today, the American Meadows website does significantly more business than the catalog Allen used to run. American Meadows typically receives more than 2,000 unique visitors a day, with more than 35 percent of them coming through Google. "I can even reach customers looking for a particular wildflower species. This gives us a targeted advertising solution at a low cost and for a high return."
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